Documenting my health and wealth journey
Incorporating a company in Singapore is straightforward and offers numerous advantages. Singapore is an international business hub that offers attractive tax rates with tech-friendly and crypto-friendly business incorporation, all of which can be done remotely. Here’s a detailed guide on how to register a company in Singapore and why it’s an excellent choice for entrepreneurs. … Read more
I am thrilled to announce that I have joined Decode Age as their new Fractional CMO. Decode Age is an innovative health and wellness company revolutionizing the industry with cutting-edge products and research. As a fractional CMO, I bring my expertise to e-commerce D2C in India to help Decode Age scale their business further. Decode … Read more
As a consulting fractional CMO specializing in e-commerce D2C brands, I conduct thorough audits of their marketing strategies to ensure optimal growth. Here’s a detailed breakdown of my audit process, structured into five essential categories, each with three critical metrics. 1. User Acquisition Efficiency Channel Diversification Assessing how effectively a brand acquires users starts with … Read more
I’ve been executing experiments as an entrepreneur and marketing consultant for the past 12 years. Alongside, I’ve been on the journey to financial independence, planning both my personal finances and investments as well as my online business setup in a way that allows me to achieve freedom of time, money, and location. I saw many … Read more
In the fast-paced world of digital marketing, staying ahead of the curve is a must, and one event that consistently delivers actionable insights, trends, and strategies is Affiliate World. The keyword here is ACTIONABLE. While the networking event was mainly around high-risk affiliate industries, the speakers themselves had way more to offer. For those unacquainted … Read more
I’ve been a freedom-loving nomad. And I still love my freedom. But what does it even mean to be free? I define three types of freedom: Freedom means you have a choice. And making a choice is how you exercise your freedom. I achieved full freedom of location by the age of 28 and freedom … Read more
I live my life based on a handful of principles. They help me make decisions and provide a lens to view life. The three life rules When I say handful, there are only 3: 1. Less but better Focus on quality rather than quantity. Remember: 20% of what we do gets us 80% of the … Read more
As promised, I’m sharing the latest addition to my midcap portfolio: The Kotak Emerging Equity fund. I’m going to share my midcap investing strategy and why I have 2 mutual funds in this category. Why I added a second fund While you might have heard of the advice of keeping 1 mutual fund per category, … Read more
I run Mapplinks, a digital growth marketing agency. And we use the IOO framework to manage our team and operations. IOO stands for Inputs, Outputs, and Outcomes. Everything we do at the agency – including projects, marketing campaigns, or design work comes with an IOO table. In this article, I’ll share what each component stands … Read more
As a digital nomad, I’m always on the lookout for the next destination that meets my ideal day environment (IDE) criteria. My IDEs are the environments in which I can make the best of every day, and Vung Tau, Vietnam fits the bill perfectly. 10 reasons why I chose Vung Tau as my digital nomad … Read more
As an entrepreneur and marketer working on multiple projects at the same time, I used various frameworks to manage my work. Over the years, I’ve tried many different approaches to manage my tasks and increase my productivity, but I always felt like something was missing. That’s when I came up with the EDE framework – … Read more
ChatGPT has boosted my productivity as an entrepreneur by being my executive assistant & associate. In this post, I’ll share the best ChatGPT prompts I use regularly as an entrepreneur. These ChatGPT prompts have helped me save time, get things done faster, and get insights I would’ve had to research a lot to get to … Read more
Building a successful startup is no easy feat. As a founder, I’ve learned this firsthand over the past 6 months while building Edupops. From finding the right people to work with to focus on the build-feedback-iterate loop, there are many lessons that I’ve learned along the way. In this post, I’ll be sharing six key … Read more
I use the APOC Framework for LinkedIn content writing. In this article, I’ll share how I use this framework and how it helped me double my LinkedIn post impressions. Background LinkedIn is one of my key content channels where I talk about my startup journey, the online businesses that I’m building, as well as share … Read more
I went on Digital Deepak’s podcast recently and this was my first podcast appearance of 2023. Digital Deepak aka Deepak Kanakaraju is one of the earliest and most successful digital marketing trainers in India. He’s also a close friend and we often exchange ideas and notes from our learning. He’s a super-humble person and a … Read more