Documenting my health and wealth journey
Growth hacking updates, articles, frameworks and latest startup growth case studies by Rishabh Dev. Learn and execute growth hacks for your startup or business. Free growth hacking courses and books for digital marketers and entrepreneurs.
As a consulting fractional CMO specializing in e-commerce D2C brands, I conduct thorough audits of their marketing strategies to ensure optimal growth. Here’s a detailed breakdown of my audit process, structured into five essential categories, each with three critical metrics. 1. User Acquisition Efficiency Channel Diversification Assessing how effectively a brand acquires users starts with … Read more
In the fast-paced world of digital marketing, staying ahead of the curve is a must, and one event that consistently delivers actionable insights, trends, and strategies is Affiliate World. The keyword here is ACTIONABLE. While the networking event was mainly around high-risk affiliate industries, the speakers themselves had way more to offer. For those unacquainted … Read more
Building a successful startup is no easy feat. As a founder, I’ve learned this firsthand over the past 6 months while building Edupops. From finding the right people to work with to focus on the build-feedback-iterate loop, there are many lessons that I’ve learned along the way. In this post, I’ll be sharing six key … Read more
I went on Digital Deepak’s podcast recently and this was my first podcast appearance of 2023. Digital Deepak aka Deepak Kanakaraju is one of the earliest and most successful digital marketing trainers in India. He’s also a close friend and we often exchange ideas and notes from our learning. He’s a super-humble person and a … Read more
I first wrote about the A3R3 Funnel as an update to Pirate Metrics. I now use the A3R3 funnel or the AAARRR funnel as a system of developing growth hacking and growth marketing experiments around the user’s journey for my startup, my agency clients, as well as in my courses. What is the A3R3 Funnel … Read more
Edupops was featured on ProductHunt in the top ‘Product of the day’ list. This was our first, official launch of our beta app. In this guide, I’ll share how we got featured on ProductHunt! Let’s start with the basics.. What is ProductHunt? ProductHunt is a platform to launch new products and startup. New products are … Read more
In this post, I will summarise design thinking by sharing the 7 key takeaways on Design Thinking. I learnt these from Soham Mondal, the design thinking mentor at Google for Startups. 1. Design thinking is a mindset to find practical solutions using a user-centred approach. Focus on the keywords mindset, practical solutions, and user-centred as … Read more
Your business’ name can be very important. Choosing the right domain name for your website is quite tricky. If you choose the wrong domain name, then it can be a hassle to change it later on without affecting your brand. That’s why it’s extremely important that you choose the best domain name from the start. Listed below are … Read more
I have been published my content on Medium since 2015. And finally, I stopped publishing on Medium (Medium.com) in 2020. Here are the reasons why I stopped: I was mostly contributing to Medium’s content database In the long-term, it’s always better to own your content, and don’t worry about ‘traffic’ received immediately soon as you … Read more
A growth case study of my Airbnb experiment in Vietnam. I’d lost my way, it was raining and my rental motorbike was giving up on me. In the middle of the beautiful landscapes of Trang An, Ninh Binh, I found myself tired and hungry after a long bike trip from Central Vietnam. I stopped at … Read more
Let’s share some side project ideas but first let me tell you this – I absolutely love side projects. 😻 Here’s why: Side projects are a great way to, fuel your entrepreneurial footprint, validate ideas, Side projects are also marketing tools and work as an alternative way to generate leads for your business and channels … Read more
Go beyond ProductHunt and submit your startup to these 75+ directors to drive traffic and boost visibility. I’ve ranked the directories and forums in the order of the value I’ve received by listing my startups or my client’s startups on the platforms. Startup directories are low-hanging fruits and are often not completely utilized by startups … Read more
No slow SEO, No heavy advertising, No BS. In this article, I will share 30 hacks I’ve used in 2019 for high-return, low-investment lead generation. Use these actionable strategies in your marketing campaigns to fill your lead funnels without burning all that cash. Ready? Let’s roll.. 30 lead generation hacks: 1. CTA in the email … Read more
Growth hackers use a single number to design experiments around, stay focused, and cut through the noise. This number is the one metric that matters (OMTM) the most at the current stage of a startup. Let’s understand more about this OMTM by learning about the characteristics of the OMTM: The characteristics of the OMTM The … Read more
Amazon promoted my book for free over the past week. In this article, I will share the exact steps I followed and how I ran an Amazon growth hack to promote my book on their ad budgets. What is this Amazon growth hack about? This can be considered an ‘Other People’s Budgets’ (OPB) growth hack … Read more